Virtua Software Blog

Website design and marketing for small businesses

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Entries from July 2007

I Have Arrived!

July 17th, 2007 · No Comments

On the Internet, you’re nobody until you get mentioned by another blogger in one of their posts (not sure whether or not blatant personal abuse counts, though!).
Well today I was mentioned by Internet web guru Brendon Sinclair on his web site so I am officially staking my claim to “somebody” status

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Tags: Blogging · Search Engine Optimization

SEO Basics - Better Page Titles for Greater Results

July 16th, 2007 · 6 Comments

The Basics of Search Engine Optimisation are fairly easy to implement and a few small tweaks and changes to your site can reap big rewards. In this series of articles I’ll show you some simple techniques to help you improve your rankings in Google and turbo charge your results.
The Page Title is absolutely the most […]

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Tags: Search Engine Optimization

SEOmoz in “301 redirect” irony shocker?!

July 16th, 2007 · 1 Comment

I was doing some research today for an upcoming series of blog posts about Search Engine Optimization (or “optimisation” if you live in England!) and had to smile when i followed a link on the SEOmoz site to their article on “301 redirects”.
A 301 redirect is a technical term for the way a web server […]

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Tags: Search Engine Optimization

Measuring Website Success - Hits vs Visits

July 11th, 2007 · No Comments

There are many elements to consider when measuring the success of your website, and some of these may vary dependent on the primary purpose of your site. However, there is one metric that is applicable to most, if not all, web sites - its popularity. Unfortunatley, many of my new clients come to me having […]

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Tags: Website Design

Web Marketing Phenomenon -Social Networking Overtakes Porn!

July 11th, 2007 · 5 Comments

Josh Porter at Bokardo uncovered some rather startling information about the growth in popularity of so-called ‘Social Networking’ sites such as MySpace, FaceBook, LinkedIn etc.

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Tags: Search Engine Marketing · Business

New Rules for UK Websites - Are you breaking the law?

July 11th, 2007 · 1 Comment

Since January 1st 2007, changes to UK law mean that your business web site must include certain information. The good news is that you might already be in full compliance.

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Tags: Websites and the Law · Business

Book Review - ‘Dont Make Me Think!’ by Steve Krug

July 11th, 2007 · No Comments

Web site usability is one of the most important elements of web site design, and this book is probably one of the most important books ever written on the subject. Most web sites have been poorly designed (even thought they may look pretty), and the fact remains that most people will come to your website […]

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Tags: Recommended · Website Design

The Secret of Great Customer Service

July 11th, 2007 · No Comments

Most companies I have dealt with offer the shoddiest customer service. Then they wonder why I don’t go back to buy more from them. There is something so simple and free that they can do to improve my experience.

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Tags: Business · Uncategorized

5 Reasons Why Your Business Needs a Blog

July 11th, 2007 · 1 Comment

Blogs are a great way to edit and maintain your own website quickly, easily, and (most importantly of all), cheaply. On top of this, blogs can help you appear higher up in Search Engine rankings, improve relationships with your customers and generally increase the return on your web site investment. Convinced yet? You will be…

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Tags: Blogging · Business